Content marketing has gone beyond being king to become the mighty ruler of the internet. Content is everywhere. There are over 1 million websites and a hyper competitive drive to grab and hold people’s attention. It’s no wonder that 90% of marketers are using content marketing as part of their overall strategy. It’s becoming harder…
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Many of us check the color and pattern trends for interior design each year, and we follow what the hottest fashions will be, too. Have you stopped to consider how the trends in content marketing will be shifting in 2018 and how this will affect your business? Lucky for you, we’re one step ahead and…
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In Part 1 of this series on video and written content, we established why it’s a good idea to turn to the professionals when creating a marketing video. As a quick refresher, professionals: Write high-quality scripts with captions that reach all viewers and please the Google gods Shoot high-caliber videos that expertly portray your intended…
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You want a variety of media on your website, blog and social media channels to attract all types of followers. So, you decide some video content would spice things up a bit. But should you jump right in and DIY this? Absolutely not. That’s the equivalent of deciding you want to become a lion tamer…
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