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Content Marketing: What the Numbers Mean (and Why You Should Care)

Content Marketing: What the Numbers Mean (and Why You Should Care)

By Erin Pittman, Lead Editor / 2017 / 0 Comments

While you’ll find that our team members are more “word people,” there are some figures that peek our interest. And guess what? Those numbers have to do with words. Did you expect any less? We’ve got stats that will help you adjust your sails and point your content marketing in the direction your readers are…

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When We’re Not the Experts

When We’re Not the Experts

By Erin Pittman, Lead Editor / 2017 / 0 Comments

There are times in our work when we aren’t the experts. Yep. You read that correctly. Sounds like the worst marketing tagline ever, eh? But it’s the truth, and the other truth is we know how to excel in these situations, too. Our marketing is getting better now, right? Language Is Our Jam As writers…

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Editing Basics for Everyone

Editing Basics for Everyone

By Erin Pittman, Lead Editor / 2017 / 0 Comments

It’s a wonderful feeling when you finish writing something, isn’t it? Whether it’s a novel, blog or, for some of us, maybe just an email, it’s satisfying! We recognize that sigh of relief and fulfillment as you plop in the last punctuation mark. But then it hits you. You’re not done. No one sends their…

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Choosing Topics: Huge Content Successes That Look Like Failures

Choosing Topics: Huge Content Successes That Look Like Failures

By Erin Pittman, Lead Editor / 2017 / 0 Comments

Remember the days when America’s Funniest Home Videos graced our TVs every Sunday night? We’d spend a half an hour laughing at the mishaps and misfortunes of people and their pets. What made this show such a success? The same thing that draws us to the Pinterest Fail, Cake Wrecks and Darwin Awards sites. What’s…

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Fire up Your Business With a 3-Month Content Calendar

Fire up Your Business With a 3-Month Content Calendar

By Erin Pittman, Lead Editor / 2017 / 0 Comments

Maybe you’ve felt like your spark has been dwindling a bit. Perhaps you’ve been all willy-nilly with your blog and social media posts. Maybe you haven’t been planning or blogging at all. Regardless of where you are now, it’s time to get started on creating a content calendar that will excite you and your audience…

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Assessing blogs

Assessing Your Blogs: You Should Be Concerned If …

By Erin Pittman, Lead Editor / 2017 / 0 Comments

Is assessing your blogs part of your content strategy? It should be. Think about it. Bill Gates never completed product launches and simply moved on – he analyzed what went well and what flopped. On a much smaller scale, it’s up to you to do this kind of assessment with your blogs. As you’re reviewing…

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glasses sitting on a notebook

What’s the Purpose? Beyond Sales, Big Reasons to Blog

By Erin Pittman, Lead Editor / 2017 / 1 Comment

Ever do something, then step back and ask yourself, “Why the heck did I just do that?” or, “What was the point of that?” Of course you have. It’s human nature. For the most part, we need to have purpose when we perform an action. We need the “why.” Otherwise, it feels futile. Writing a…

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Practice Might Not Make Perfect, but Do It Anyway

By Erin Pittman, Lead Editor / 2017 / 0 Comments

This may not be our most inspiring title, but it just might be our most honest one yet. We’re talking about writing, of course. (What else do we talk about?) Writing is one thing that if you do daily … you may not perfect. So why should you do it anyway? You should start a…

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It’s OK to Have a Ghostwriter. Really.

It’s OK to Have a Ghostwriter. Really.

By Erin Pittman, Lead Editor / 2017 / 1 Comment

We get it. Not everyone is as into writing as we are. It’s even rumored that some people hate writing. (Gasp!) Writing is an unavoidable task for most business folks, though. So what’s a non-lover of words to do? Hire a ghostwriter! But Ghostwriters Only Write Books … Nope! That’s a popular misconception. Ghostwriters can…

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Choose Your Verbs Carefully

By Erin Pittman, Lead Editor / 2017 / 0 Comments

Here at All Things Writing, LLC, we love words. Long words, short words, poetic words and words that get straight to the point. We also love grammar and parts of speech. One of our favorite and more important parts of speech is the verb. Verbs are the doers — the movers and shakers in your…

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Questions to Ask Yourself When Building a Blog Calendar

Questions to Ask Yourself When Building a Blog Content Calendar

By Erin Pittman, Lead Editor / 2017 / 0 Comments

So, you’ve decided to blog. What now? Well the most efficient way to tackle your blogging is to create and follow a content calendar. Some people refer to it as an editorial calendar, and others just have ideas scattered on sticky notes all over their car, bathroom mirror and computer screen. But that’s not you!…

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The Mysterious Hashtag: What It Is and What It Does

The Mysterious Hashtag: What It Is and What It Does

By Erin Pittman, Lead Editor / 2017 / 0 Comments

Do the importance and significance — and maybe even the entire point — of the widely-used hashtag elude you? If so, take heart. You’re among friends here, and we won’t tell. We’re here to clarify and help you get it. From definition to implementation, with our information, you’ll be tagging your #TBT pics, claiming #FollowForFollow,…

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7 Steps to a Killer SEO Friendly Blog

7 Steps to a Killer SEO Friendly Blog

By Erin Pittman, Lead Editor / 2017 / 0 Comments

There’s so much talk about search engine optimization these days and making blogs SEO friendly. Yet, after all your reading and research, are you still left with the feeling that you don’t REALLY know what Google wants? You’re not alone. The truth is, no one knows exactly what Google favors, but over time, we’ve gotten…

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Why You Should Become a Blogging M.D.

Why You Should Become a Blogging M.D.

By Erin Pittman, Lead Editor / 2017 / 0 Comments

We know. You spend your time between patients buried under an endless stack of medical records, case studies and nurses’ notes about even more patients. What in the world makes us think you have time to start a blog? Because we know it’s worth your time. Content is king, and blogs from your doc are…

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12 Questions to Ask Yourself When Writing Marketing Emails

By Erin Pittman, Lead Editor / 2017 / 0 Comments

We’ve got a secret for you. There’s more to email marketing than slapping your thoughts down and pushing send. Already know this much? Then we’re off to a great start. But we’ve got further tips you might not have considered to help you create an email marketing campaign that will make every recipient rush to…

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